WINTER BRIDEFrom Concept to Execution – Complete Production & Creative Direction
This winter fashion editorial is the result of a fully managed production, where I oversaw the entire process—from the initial concept and creative vision to assembling the team and executing the shoot in a challenging mountain environment in Slovak High Tatras.
The project started with the creation of a unique artistic direction, blending the contrast of luxurious bridal fashion with the raw beauty of the winter landscape.
I took care of every step, from selecting the right location, coordinating with bridal salon, briefing the team, and curating the styling to ensure that every element aligned with the desired aesthetic.
Filming in extreme conditions required precise planning and on-the-spot adaptability, as the team had to adjust to rapidly changing light and weather conditions. Thanks to a well-prepared concept and a highly skilled team, we successfully produced a visually striking editorial, capturing a fusion of minimalism, drama, and timeless elegance.
What this project delivered:
Full-scale creative & production management – from vision to execution
Exclusive content for bridal salons and luxury fashion brands
48 high-end photography and 3 short form video with focus on one dress type each